All posts tagged: Web Design

Designing Sites for Better User Experience

For the longest time, the digital marketing world has ignored the concept of user experience. But it’s becoming more important as the web and its users mature. These days, UX design is starting to become a design standard, not only because it improves the look and functionality of your website, but also because it translates to more leads, traffic, referrals and conversions.

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5 years, 4 days ago
Continue Reading web design

Web Design and Its Effect on Corporate Branding

If you’re in charge of designing a website for your corporate organization, it’s imperative that you look beyond everyday design services. You need to work with designers that understand branding on a deep level and can integrate your company brand into the site design. You may ask “why is web design such a big corporate branding?” You have to consider the fact that there are millions websites in the same marketplace. In order to stand out from the pack, you need have a brand identity that instantly coveys your uniqueness and value. Your organization may have a strong authority and reputation in the marketplace, but that doesn’t guarantee traffic and engagement on the Internet. The first thing that users will see when they come to your website is how the design looks and the message it is communicating, or sadly, lacking.

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5 years, 11 days ago

Cutting Edge of Web Design and Development

Today I’m going to talk about my web design team, how we approach web design project and thru storytelling technique help brands create better web designs. ArtVersion is a one of the premier web design companies in Chicago. Our firm has been in business for over 10 years and we’ve been able to grow throughout the years due to our focus on high quality design and client support. Our repertoire ranges from UI design for applications, branding initiatives for all types of businesses, graphic design for print, to user experience design for websites.

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5 years, 1 month ago

Strategies to Ensure a Great UI and UX

User interface (UI) and user experience (UX) are finally getting the attention they deserve. Gone are the days of low competition markets when a site could simply launch and find success once enough people knew about it. Today, a site has to offer a great experience and be easy to use or people will move along to something else.

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5 years, 3 months ago
Continue Reading Startup Web Design

Web Design For Startup Companies

Startups have a unique opportunity thanks to the internet. While major brands in a particular market will always have an advantage in regards to exposure, a startup with a unique approach, creative brand and quality products and services can come quite close to leveling the playing field. The internet being what it is, most will only see a startup as being as good as its website. For startups, there are a number of factors to consider. Here are a few of the most important considerations for startups companies considering whether to choose a digital agency to handle their web design needs.

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5 years, 3 months ago
Continue Reading Web Redesign

Web Redesign

At a certain point, every website is in need of a face lift. Trends change, the internet advances and matures and visitors to a website eventually grow bored when a competitor with a glossy new look emerges. For a website to stay relevant and thrive in an online business environment, an occasional redesign is a necessity. The problem many web designers have is that the process can often drag out for much longer than anyone would like. There are always minor issues that need to be addressed, but when creating a new design, there are some main points that should be emphasized and approaches that should be taken.

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5 years, 3 months ago

Web Design For Startup Companies

Great ideas and interesting content have been given an opportunity to thrive because of the internet. Startups have an opportunity to compete with larger and more established competitors precisely because of the reach that is only possible online. With that said, a startup will only get so far if their website is lacking. Poor design repels visitors before they ever get a chance to read a post, click a button to buy, or submit an email to get on a waiting list. Webdesign for startups is fairly straightforward with just a few points that should be addressed. These are those points.

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5 years, 4 months ago
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How fast is your site?

My friends over at eBoundHost made a nice summary about importance of site speed in regards to SEO and conversion rates… An important factor for search engine rank is site speed. Search engines pay close attention to the speed of your website, because faster websites operated by more sophisticated webmasters are typically more important. In fact the search engines consider it so important they give you tools to measure and help make your site faster: https://developers.google.com/speed/pagespeed/ http://developer.yahoo.com/yslow/ More importantly, faster websites convert better. People don’t like to wait, even if the difference is barely perceptible. You’re competing against the likes of Amazon who has an unlimited budget and teams of experts watching for slowdowns. A 2-4 second lag on each page, makes your business look like it’s being run by amateurs. Often, repeat business is based on a “feeling” rather than actual product quality. So you want customers who are…

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5 years, 4 months ago

Why Web Usability Matters More Than Ever

It’s easy to brush off usability or user experience as a new buzz word in the world of web design. After all, most companies these days have a fairly well designed and neatly organized website. But usability is not about having an attractive website or about having an organized site. Yes, those elements are important and do have an impact on the performance of your website, but it only scratches the surface of web usability.

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5 years, 4 months ago

The Importance Of User Experience In Web Design

A website with a poor user experience will always under perform. It will struggle to earn links and social mentions, generate new leads, and when the time comes, it will struggle to convert those leads into new customers. The frustrating thing is that creating a great user experience is not difficult. A simple checklist should help to ensure that a site’s design is focused on the needs of the user and not the vision of the designer.

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5 years, 4 months ago