All posts tagged: Web Design Company

Digital Marketing in Today’s Ecosystem

Digital marketing is getting more complex every single day. There are more channels becoming available to marketers as well as all the various devices and other formats that needs to be adapted to. This begs the question: where should you start with your digital marketing so that you can be as effective as you can possible be? The best answer to this question is that you should maximize the strategy that’s already working. If you already have existing marketing campaigns, make sure you’re investing into maximizing the profitability and setting up resources to have it run smoothly. Once you’ve done that, you can start to expand your sights on other web designed channels to capitalize on. After you’ve already have maximized your efforts in a specific channel or you’re close to doing so, you should look for other channels that complements what you’re already doing. If you’re already doing well…

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1 year, 2 months ago

Designing a Corporate Site

It’s always tough trying to come up with how to design a corporate site. On one hand, you want to convey an influential image of your company. On the other hand, you don’t want to come across as boring and blend in with every other company. The key to pulling off a great corporate web design is to figure out what your main goals are. From there, you can think about creative ways to present your company and engage the visitor. To help you start brain storming concepts, here are some jump off ideas. Idea #1: A minimalist site with custom photography If your corporate site has clear intentions on what it is supposed to achieve, then a minimalist design can do the job. Combined with custom photography, you can let your copy do the talking while giving an impactful imagery of what you want to portray about your company….

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1 year, 3 months ago

The Advantages of Working with a Local Creative Agency on Your New Web Design Project

Are you planning on launching a new website or redesigning an existing website? If you’re like most people, you’ll probably looking to find an independent designer online or going with any reputable web design firm you come across. While those are two great choices, it may be more beneficial to go with a local creative agency for your web design project. Going with a local agency come with several advantages. 1. They Understand the Local Market If one of your goals is to target the local market, then it will definitely be a better choice to go with a local agency. A local agency has a better grasp on what is happening in the city you are in. They can help you tap into the mindset of the local public so that you can come up with a design that connects with the target local audience. They’ll also be aware…

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1 year, 6 months ago

What Are the Latest Trends In Web Design Today?

If you’re considering a web design project, you should start by getting a full perspective of all that you can do with your website and all the creative options that are available to you. There are many web designs trends that have been hitting the industry over the past few years. And while most people think that trends typically fade away after some time, many of these trends are here to stay for the long haul so they are worth paying attention to. So here are a few you should be aware of. Unique Fonts The big thing in the design industry is fonts and it’s clear why. Bigger and standout fonts result in increased engagement. Some companies use custom designed fonts which almost adds a branding element. The bottom line is that standard fonts are no longer cutting it. Users are too used to standard fonts and underestimate the…

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2 years, 1 month ago

Building a Site that Works Hand in Hand With Your Brand and Marketing Strategy

Many businesses set up a website just to have some kind of presence for their prospects and customers online. Some businesses even have built a website that’s creating some kind of results for them whether it’s traffic, leads or sales. However, very few businesses have a website that actually works with their marketing strategy. You may be surprised by statistics but even large corporations or organizations are running a same battle as star ups or small businesses. By that, it means that they have one or more website that achieves a specific objective in their strategy. So how do you go about achieving this? Start by defining your goal and strategy. Ask yourself this: How are you going to be engaging with your target audience and what are the steps that you are laying out from the initial sale to repeat customers from loyal customers? From there, you’ll have to…

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2 years, 10 months ago
Continue Reading web design

Web Design and Its Effect on Corporate Branding

If you’re in charge of designing a website for your corporate organization, it’s imperative that you look beyond everyday design services. You need to work with designers that understand branding on a deep level and can integrate your company brand into the site design. You may ask “why is web design such a big corporate branding?” You have to consider the fact that there are millions websites in the same marketplace. In order to stand out from the pack, you need have a brand identity that instantly coveys your uniqueness and value. Your organization may have a strong authority and reputation in the marketplace, but that doesn’t guarantee traffic and engagement on the Internet. The first thing that users will see when they come to your website is how the design looks and the message it is communicating, or sadly, lacking.

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3 years, 4 months ago

Cutting Edge of Web Design and Development

Today I’m going to talk about my web design team, how we approach web design project and thru storytelling technique help brands create better web designs. ArtVersion is a one of the premier web design companies in Chicago. Our firm has been in business for over 10 years and we’ve been able to grow throughout the years due to our focus on high quality design and client support. Our repertoire ranges from UI design for applications, branding initiatives for all types of businesses, graphic design for print, to user experience design for websites.

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3 years, 5 months ago

Designing Your Site With Help From a Creative Agency

Working with a creative agency can be an incredibly eye opening and rewarding experience. You’ll be able to work with a creative team that are all dedicated to designing a website that matches your vision while also performing towards your goals. Some companies prefer outsourcing the whole task to a professional or firm and waiting until the web design project is almost done to look over and approve the final drafts. But there are several reasons why the collaboration process is more beneficial.

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3 years, 6 months ago
Continue Reading Web Redesign

Web Redesign

At a certain point, every website is in need of a face lift. Trends change, the internet advances and matures and visitors to a website eventually grow bored when a competitor with a glossy new look emerges. For a website to stay relevant and thrive in an online business environment, an occasional redesign is a necessity. The problem many web designers have is that the process can often drag out for much longer than anyone would like. There are always minor issues that need to be addressed, but when creating a new design, there are some main points that should be emphasized and approaches that should be taken.

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3 years, 7 months ago

Web Design For Startup Companies

Great ideas and interesting content have been given an opportunity to thrive because of the internet. Startups have an opportunity to compete with larger and more established competitors precisely because of the reach that is only possible online. With that said, a startup will only get so far if their website is lacking. Poor design repels visitors before they ever get a chance to read a post, click a button to buy, or submit an email to get on a waiting list. Webdesign for startups is fairly straightforward with just a few points that should be addressed. These are those points.

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3 years, 8 months ago